Unlock the secrets to captivate your audience and skyrocket engagement with our guide on "The Best Creative Practices for Facebook Ads." From thumb-stopping visuals to compelling copy, we'll dive into the art of crafting ads that not only catch eyes but leave a lasting impression.

1. Focus on the message: Capture your audience's attention by cropping the image to highlight the most important part.
2. Use an image or video that represents your business and your main message.

Videos: Use videos less than 15 seconds, grab people's attention in the first 3 seconds, and make sure to use vertical formats.

Photos: Be sure to use eye-catching images and vertical formats.

Logo: Show off your brand or logo, people interact more with brands they know or that demonstrate credibility.

More tips

Show people using your product or service: This helps people visualize themselves doing the same thing. It can be effective to show people similar to your target audience.

Consider using text overlay: If you want to add text to an image, it should not obstruct the visual content. Use a modern, clear font in an appropriate size and contrasting color.

If you are using videos, think sound on/ sound off

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Consider colors, palettes and filters: Use attractive colors that are appropriate for the content, such as rich hues for summer sales or calming pastel tones if you're advertising a spa.

Get inspired with some of the Facebook Success Case, you can find them here