Campaign Structure. Forget campaign names, ad groups and ad sets, bidding, and the many ad formats. Plai takes care of all of that for you in a tap.
Audience building. Plai makes it easy for you to create retargeting audiences across Facebook, Instagram, and Google. You can also build lookalike audiences right within Plai. Furthermore, Plai recommends targeting options for you.
A/B testing. Upload 10 different images, videos, or ad text and Plai will rotate to find the best ad combination for you saving you dozens of hours. Plai will pour more ad spend behind what's working and pause what's not.
Your own custom plan and Plaibooks. Simply add your revenue goals and experience level for Plai to create a custom advertising plan that you can implement in just a few taps, no experience required. We also have our favorite strategies that we've created for you so you can advertise like a pro in seconds using our Plaibooks!
Ad types. Plai supports Facebook and Instagram Ads, TikTok Ads, YouTube, Google Search, Google Display and Google Play Store Ads, and we're always adding more. See our roadmap here.
Best features in one flow. The best features from these ad platforms are automatically selected for you, so in one simple flow you can launch targeted ads across all platforms.
Keep your ads consistent across platforms. Learning all the new ad platforms is tough especially switching between the many tabs of each. In one place and flow, you can launch your campaigns to your target audience across all platforms. Ensuring consistency and peak performance to help achieve your goals.
New platform features. There are new platform features from Facebook, TikTok, and Google every single week and we put those into Plai automatically saving you hours of time learning.
Answers to your most important questions. There are billions of data points across analytics platforms, and it's confusing. What we've done is simplified the most important insights for anyone to understand and access like: Where your customers are coming from and Where you should be spending more time and resources.
Analytics supported for insights. Google Analytics, YouTube Channel, Facebook Page, Google Ads. We're always adding more insights and more platforms.
Why is this in Plai? We believe in taking a data driven approach to marketing and what we are doing is giving everyone on your team just enough insights to be dangerous :) and make better decisions for your business. In the future we plan to incorporate more of your insights into your ad campaigns.
Find influencers. With Plai you can find influencers, especially micro-influencers, to help create awareness for your brand. This is an amazing feature that is included at no extra charge to you.
Trending content. See what's trending in your niche and better understand your market. Just add a topic or brand and an article type like videos or how-to lists. This is a great way for you to see what headlines and types of content you should be using in your ads, social posts, emails, sales calls, and more.
Find keywords. For any keyword get the search volume, average cost per click, and related keywords, and filter it by any location! This is one of the easiest keyword tools you'll find. The keyword finder tool will help you find new keywords for your ad campaigns.
And more. Yes, we realize there is a lot but there's more to marketing than just launching ads. We are integrating all of these features into Plai's ads to help you create and automate the best ads for your business! We have any more tools to help you plan and budget your advertising campaigns that we are adding.