about
Built by marketers. Trusted by brands. Powered by AI.
From building Google’s ad tools to launching 100K+ campaigns — here’s how Plai came to life.
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We started Plai because marketing got way too complicated. Match types, bidding strategies, endless tutorials — it felt like you needed a PhD just to run an ad. We thought, there’s gotta be a better way. So we built it.
In 2020, we grew a community of 500K+ followers by breaking down marketing strategies in a way that actually made sense — racking up millions of views along the way. Then in 2021, we joined Y Combinator, raised support from legends like Live Nation, Hawke Media, and even the creators of Google AdSense, and we were just getting started.
Fast-forward: we’ve been featured in Search Engine Journal, Ad Age, named a Top Martech Startup of 2024, and hit #3 Product of the Day on Product Hunt.
But titles aside, what we really care about is helping brands grow without the BS.
Our team has built ad products at Google and Facebook, trained marketers globally through Google Academy for Ads, and worked with everyone from eCommerce brands to agencies and creators. We’ve taken all that experience — all the best practices — and baked them into Plai.
Today, over 100,000 campaigns have launched through Plai, delivering billions of impressions. Our users range from Green Day and Weezer, to real estate agents, freelancers, and top agencies.
We launch new features every week, talk to customers every day, and obsess over making your experience actually better. We're not a faceless tool — we’re marketers building for marketers.
We built the first-ever text-to-ad AI model, and we’re just getting started.
AI is moving fast. We’re moving faster.
In 2020, we grew a community of 500K+ followers by breaking down marketing strategies in a way that actually made sense — racking up millions of views along the way. Then in 2021, we joined Y Combinator, raised support from legends like Live Nation, Hawke Media, and even the creators of Google AdSense, and we were just getting started.
Fast-forward: we’ve been featured in Search Engine Journal, Ad Age, named a Top Martech Startup of 2024, and hit #3 Product of the Day on Product Hunt.
But titles aside, what we really care about is helping brands grow without the BS.
Our team has built ad products at Google and Facebook, trained marketers globally through Google Academy for Ads, and worked with everyone from eCommerce brands to agencies and creators. We’ve taken all that experience — all the best practices — and baked them into Plai.
Today, over 100,000 campaigns have launched through Plai, delivering billions of impressions. Our users range from Green Day and Weezer, to real estate agents, freelancers, and top agencies.
We launch new features every week, talk to customers every day, and obsess over making your experience actually better. We're not a faceless tool — we’re marketers building for marketers.
We built the first-ever text-to-ad AI model, and we’re just getting started.
AI is moving fast. We’re moving faster.
90%
cheaper ad costs
5B+
impressions served
100K+
campaigns launched
team info
What we're all about
We’re marketers, builders, and big believers in doing things differently. At Plai, our values drive everything — from how we work, to how we show up for our users.
Always be learning — Stay curious, stay sharp.
Create real value — For users, teammates, and yourself.
Be helpful — Success is a team sport.
Go the extra mile — It's where the breakthroughs happen.
Bring good energy — Kindness goes a long way.
Make it fun — We’re serious about making it enjoyable.
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What Our users are saying
Loved by brands, marketers, and agencies
From marketing agencies to music icons like Green Day 🎸, to realtors 🏡 and pet spas 🐶 — Plai makes it easy for anyone to launch optimized ads in minutes.
"So easy my 71 year old client sold 278 books on her first try. At $35 each bringing in nearly $10,000 in revenue with a $200 spend."
Trevor Otts
"The moment we started running ads from Plai the cost per lead went from $27 to $9 cost per lead..."
Evgeny Chayko
“This is cheating...When something comes along and make your life so easy that it feels wrong.., you shouldn't be doing it... that's how I feel about Plai. How crazy easy Plai makes it easy for you and your clients to be able to run digital ad is out of this world. Top 5 must have hands down!”
Jae Koh
“I want to spend more time selling homes and helping people, and Plai has allowed me to do that. I’ve seen about a 50% increase in inquiries and phone calls since I started.”
MCO Realty
"Plai completely transformed our agency. We went from manually managing campaigns to cutting client ad costs by 90% and generating high-quality leads on autopilot. It’s the engine that powers our entire business and allows us to deliver exceptional results at scale."
AI Ad Machine
“You can run campaigns directly through the app for Facebook, YouTube, Instagram—whatever you need. I definitely recommend it.”
Jayo
"On the same day that I was on the trial, I phoned up everyone on my team and said, 'Drop everything, we're going to find out how we can incorporate this into the business."
SkyLine
"Just want to say a big thanks to team Plai I've been running ads for my customers with ease and getting great results. It's made creating and launching ads so easy.
Also, the support has been great. Any issues have been resolved and the team really cares. Thanks again Plai Team"
Jason Gray
"Our clients totally LOVE it!!! We're seeing a REDUCTION in CPC of up to 98% and CTR increase of up to 1500%"
Ray Wood
"We've launched our first two Spotify ads, and the engagement, clicks, and listen- through rates have been really amazing - and cost-effective. This is a spectacular addition."
Dan McCoy
"One of the best apps and white label services! Plai is an awesome platform - Logan and his team are amazing! This app replaces all of the overpriced (and underwhelming) white label marketing agencies on the market. We love it!"
Keith Lynch
"We've already seen in the last 2 months increased leads and results using this software compared to us doing it manually Looking forward to google ads and the YouTube results Question for any hotel users or companies that have hotels... which platform is performing the best for you in terms of ad spend"
Ged Mills
"Plai unleashed a creative blitz with multiple ad variations, honing messaging and visuals that resonated with potential students. The campaign was continuously refined by the amazing AI in Plai to ensure the school's message reached the right audience at the right time. Outcomes: A surge in engagement CTR and CPC way better than the benchmarks and the cost per lead less than $2 . The carefully crafted campaigns the AI in Plai helped us gain a significant increase in new leads "
Vincent Anzellini
"Plai has really changed our business for the better. Having all ad platforms in one place is so much better than what we were doing before. They listen to customer requests and develop new features incredibly fast. Plai is easy to use even for less techy people."
Jonathan Scott
"Plai is amazing!! OUR RESULTS! The results of our Google ad for one of our clients:
•Product: Personalized slides for companies and sports clubs
•Minimum Order Quantity: 50 Pairs Of Shoes •Around $1.000 to $5.000 per order
•47 high-quality requests!!
•The ad has only been running for 18 days!! •16.76% CTR •He spent 549 € •He made around 50.000€ so far!! After these results, I was able to negotiate a 10% stake and a higher monthly retainer. We make around $5.000 per month with this one client."
Andy Loeper
"Been using Plai for 9 months now. They have all the major ad managers like Facebook, Instagram, Google, Youtube, LinkedIn, TikTok, Snapchat, Bing, WhatsApp, and Spotify. They also got a ton of other features regarding ai and ad creation."
Kyle Yanch
"I waited to post this to see if support was great on the backend. I'm blown away! Support is incredible and product is hands down an undiscovered diamond. Been in digital marketing real estate niche for 12 years. Every realtor says the same thing after I taught a class. Love what you said but can you make it easier. Logan and the team have done an incredible job in the white label version. Been looking for this for four years! Hands down product of the year! Congratulations guys great job!"
Bryant Clark
"A month or so ago, I shared the beginning results of an ad I was running. I decided to give you an update! I shared the real results of this Facebook Lead Ad below. But, since I also get the question, "Are your leads good quality?", I decided to also share the results of the bulk verification of all of these leads. Gone are the days where beginners or non experts can run their own ads successfully, thanks to Plai"
Bridget Bartlett
"Awesome, Plai is a life changing software! I know you're on the inside and can probably see lots of room for improvement, but this is seriously one of the best things to happen to my business. I appreciate you and your team!"
Mauricio Valencia
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Copyright © 2025 Plai | All rights reserved
Copyright © 2025 Plai | All rights reserved